Philadelphia Museum of Art

The Time Is Always Now at the Philadelphia Museum of Art is an exhibition that invites reflection on the interplay between history, culture, and identity. Through a carefully curated selection of works, it delves into how the past continues to shape our present, highlighting voices and narratives that have often been overlooked. The exhibition uses design as a tool to provoke thought about resilience, transformation, and the urgency of engaging with the issues that define our time. Each piece serves as both a reminder and a call to action, urging visitors to consider the power of culture in shaping not just our individual identities but the collective future. ¶

For this exhibition, I had the opportunity to develop a logo system, bespoke typography, and a capsule collection for the PMA shop.

Full Case Study Coming Soon…

  • Partner(s)

    Type Designer: Tré Seals of Vocal Type
    Studio: Philadelphia Museum of Art In-House Team
    Photography: Rob Cusick

  • Timeline

    Start: 06.12.2024
    End: 09.04.2024
    Launch: 11.07.2024

  • Service(s)

    Identity
    Typography
    Fashion
    Print

  • Note(s)

    N/A

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