The Black Elevation Map
The Black Elevation Map is an immersive digital experience that reimagines the US landscape. The platform takes information, such as Black population data, historical markers, and Black-owned businesses, and visualizes it as points of interest on a dynamic, searchable elevation map of the United States. The greater the density of data, the higher the elevation. ¶ In collaboration with the Canadian advertising agency Performance Art, I designed the wordmark for the Black Elevation Map and a series of icons for the map’s interface. ¶
Full case study coming soon…
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Partner(s)
Agency: Performance Art
Agency Producer: Sharon Nelson-Bailey
Art Director: Benson Ngo, Pedro Izzo
Associate Creative Director: Benson Ngo, Pedro Izzo
Audio Production Company: TA2 Sound + Music
Chief Creative Officer: Ian Mackenzie -
Timeline
Launch: 02.2022 -
Service(s)
Identity
Illustration -
Note(s)
Featured on AdAge, Creative Review, Condé Nast Traveler, It's Nice That, McCann, and more.
Awarded by Clio, D&AD, The One Club for Creativity, The One Show, and more.